Public Awareness

Child Sexual Abuse can happen to any child, anywhere. To prevent Child Sexual Abuse, it is imperative that we initiate open conversations on how sexual abuse of children happens and break the stigma around the issue. Awareness on the issue can not only make the individuals conscious that CSA exists but also empower them to notice its effect and impact, as they receive relevant information and knowledge that can enable them to take action to keep children safe. 

At Arpan, we create Public Awareness on various aspects of Child Sexual Abuse through in-person and online awareness sessions and other means of engagement, to develop a sustained community dialogue. We also actively engage our stakeholders through:

1. Child Safety Week – An annual people-led movement for collective action to address concerns of Child Sexual Abuse by initiating conversations and action to prevent CSA. 
2. Events – Participating in various events dedicated for stakeholders like children, parents, teachers, government organisations, etc.
3. Webinars – Informative webinars with expert panels who share their experiences and knowledge on the issue of CSA and encourage people to take action to prevent it. 
4. Social Media – Engaging social media campaigns that help raise awareness on the issue.
5. Public Relations – Through strong public relations, amplify the reach of Arpan’s work and various programmes.  
6. Partnerships – Amplifying Arpan’s reach by entering into partnerships with individuals and organisations.
7. Films – Video like ‘A secret game’ highlighting Incest. 

Since inception, Arpan has an average reach of 37.1 million (3 crore and 71 lakh) through its Communication Activities annually. We have created awareness about Child Sexual Abuse through various media and events. Of this:

• We garnered an average reach of 26.2 million (2 crore and 62 lakh) through print media every year.
• An average of 2.8 million (28 lakh) were reached through social media engagement and website every year.
• An average of 52 articles published in the media about Arpan or mentioning Arpan every year.

Through persistent efforts in raising awareness and encouraging people to take action to prevent CSA, we aim to create a world free from Child Sexual Abuse.